coast swim club

THE BRAND: COAST SWIM CLUB 

THE PRODUCT:  

-       ADFRAME™ - FABRIC TENSION ADVERTISING SYSTEMS

TYPE: wall-mounted

INDUSTRY: sport & recreation

APPLICATION: acoustic treatment / brand messaging

GRAPHICS: full-colour dye-sublimated graphics - printed from supplied artwork

SIZES: various sizes, shapes & forms manufactured to specification on order

LOCATION: Northern Arena Facility - Auckland

OVERVIEW:

Sports clubs across New Zealand are constantly seeking new ways to generate revenue to enhance their offerings for members—and Coast Swim Club is no exception. When the opportunity arose to monetise unused wall space within the impressive Northern Arena facility, the club turned to OneFrame for a professional, high-impact solution.

Working closely with the club, the OneFrame team developed a scalable advertising system using our Adframe™ Fabric Tension Display. The result was a bold, custom-built 36sqm installation that provides multiple advertising zones of various sizes—perfect for local sponsors, commercial partners, or seasonal campaigns. In addition to commercial opportunities, the system was also designed to support internal branding and display of honour boards, providing both financial and cultural value to the club.

The Adframe™ system is built with ease-of-use in mind. Dye-sublimated fabric graphics can be changed out quickly and effortlessly, without the need for tools or specialist installers. This means that once a campaign concludes, a new sponsor can be rotated in seamlessly—or a returning advertiser can be reinstated with minimal effort. The lightweight, frameless visual maintains a sleek, premium appearance while maximising visibility for each advertiser.

This flexible, low-maintenance approach has proven to be a genuine win–win: a new revenue stream for Coast Swim Club, a high-profile platform for local sponsors, and a visually striking feature within the venue.

If your club or facility is exploring opportunities to activate space and drive new revenue, OneFrame’s Adframe™ system offers a smart, scalable solution—engineered to look great and work hard.