BYD

THE BRAND: BYD

THE PRODUCT:  

-          LUCENT™ - ILLUMINATED FABRIC SYSTEMS  

TYPE: wall-mounted

INDUSTRY: automotive

APPLICATION: aesthetic treatment / brand messaging / promotional messaging / product messaging

GRAPHICS: full-colour dye-sublimated graphics - printed from supplied artwork

SIZES: various sizes, shapes & forms manufactured to specification on order

LOCATION: nationwide

ARCHITECT: RCG

OVERVIEW: Welcome to the future of electric mobility in New Zealand! Our involvement in the nationwide rollout of BYD Showrooms has been an exciting journey, and we're thrilled to share our contribution to this groundbreaking initiative.

We recognized the significance of the electric vehicle revolution taking place in the New Zealand market. When the opportunity arose to partner with BYD for the delivery of Lucent illuminated Fabric lightboxes, we knew we had to bring something extraordinary to the table.

What sets OneFrame apart is our commitment to delivering a complete solution that is entirely New Zealand-made and manufactured, all within the confines of the OneFrame roof. This means every component of our system is meticulously crafted to ensure a flawless fit, every single time. It's this attention to detail that guarantees a seamless and high-quality execution, reflecting the excellence synonymous with the BYD brand.

Working with a premium brand like BYD demanded a showcase of unparalleled finesse. Our Lucent OneFrame system not only met but exceeded expectations, delivering a premium finish that resonates with the sophistication that BYD represents. The graphics we've integrated into the illuminated fabric lightboxes are not just vibrant; they're a powerful testament to the strength and clarity of BYD's brand image.

One of the key reasons the Lucent OneFrame system was chosen is its exceptional ease of changeout and flexibility. In the ever-evolving world of electric vehicles, BYD can effortlessly promote new models or refresh its brand image at a moment's notice. Adaptability is at the core of our solution, ensuring that BYD stays ahead in the dynamic landscape of electric vehicle innovation.

As electric vehicles continue to redefine the automotive industry, we're proud to be part of the transformation, providing cutting-edge solutions that mirror the progressive spirit of BYD. The collaboration between RCG and OneFrame signifies not just a partnership, but a shared commitment to excellence, innovation, and the sustainable future that electric vehicles bring to New Zealand.