The concept was formulated with the idea of bridging the gap between local talent and the commercial specifier market. Too often we see generic imagery sourced through international libraries with little thought to what is available in our own back yard. On conversations with the specifier market to date we found that there was a gap not only in our NZMADE offer when it came to access of NZ specific artwork, but also the lack of access to artwork by local talent.
Our off the shelf range covers each of these works as either:
We have partnered with a range of local talent on a revenue share model to deliver these exquisite pieces into the commercial space and beyond. It is amazing to find the depth of local talent available within our borders once we started our search. This only re-enforced the drive behind the program as we continue our search and conversations with more possible artists. Meet our Artists.
I am sure we all agree we live in the most beautiful place in the world with breath taking landscapes that cannot be found anywhere else in the world. Our volcanic island has some of the most spectacular fauna and flora that unique to our shores. The knowledge of this beauty spans across our borders that sees many international travellers flock to our shores to experience it all first hand. Each artist has a unique take on how these unique colours, textures and emotions are seen, interpreted, and captured. By then adding their own style and finishing to these works they are able to deliver work that are not only aesthetically pleasing but most times deliver an emotional connection to the viewer. View the Gallery.
Our primary commercial principle is to stay true to being NZMADE. That means New Zealand system design, materials, labour are engaged through our manufacturing process. Furthermore this stance also allows us the ability to manufacture on demand to any size, quantity, or specification.
Our environmental stance is grounded in the belief that nobody can do it alone and as such, through our partnership with One Percent for the Planet, we donate a minimum of at least one percent of our annual sales towards environmental causes right here in our own backyard. As our principal environmental partner, we have aligned ourselves with the team at Sustainable Coastlines to help funnel these funds into various programmes that are dear to many of our customers.
As part of the NZ ARTIST series program, we also donate 5% of every sale to sustainable coastlines supporting our corporate positioning.